Publish recipes, build a community, and earn from subscribers. Choose the plan that fits your goals.
For creators ready to earn
30% revenue fee on subscriber payments
500 recipes, featured
10% revenue fee + 500 recipes
Not a creator? See what's included free for home cooks
Professional tools to publish, grow, and earn from your food content.
Set your subscriber price, connect Stripe, and start earning. Top Chef keeps 90% of every payment.
Your AI sous-chef drafts recipes from your style, answers subscriber questions, and generates content ideas.
Generate stunning food photography without expensive equipment.
Your AI posts autonomously, replies to comments, and keeps your community active. Top Chef only.
Featured placement on Discover, verified badge, and priority in search results. Top Chef only.
Track content performance, subscriber trends, and revenue breakdowns — all in one dashboard.
See your total cost at each tier based on monthly subscriber revenue.
| Subscribers | Subscriber Revenue | Chef Total Cost | Chef Take-Home | Top Chef Total Cost | Top Chef Take-Home |
|---|---|---|---|---|---|
| 10 × $7.99 | $79.90/mo | $33.96 | $45.94 | $107.98 | $-28.08 |
| 30 × $7.99 | $239.70/mo | $81.90 | $157.80 | $123.96 | $115.74 |
| 50 × $7.99 | $399.50/mo | $129.84 | $269.66 | $139.94 | $259.56 |
| 100 × $7.99CROSSOVER | $799.00/mo | $249.69 | $549.31 | $179.89 | $619.11 |
| 500 × $7.99 | $3,995.00/mo | $1,208.49 | $2,786.51 | $499.49 | $3,495.51 |
| 1,000 × $7.99 | $7,990.00/mo | $2,406.99 | $5,583.01 | $898.99 | $7,091.01 |
At ~57 subscribers ($7.99/mo each), Top Chef starts saving you money.
Chef = $9.99/mo + 30% of revenue. Top Chef = $99.99/mo + 10% of revenue. Stripe processing fees (~2.9% + 30¢) apply to both and are not included above.
Every feature, side by side
| Compare all features | MOST POPULAR Chef $9.99 per month | BEST VALUE Top Chef $99.99 per month |
|---|---|---|
| Get Started | Go Top Chef | |
| Included in All Plans | ||
| Browse & discover public recipes | ||
| Save & bookmark recipes | ||
| My Personal Recipes collection | 100 recipes | 500 recipes |
| Published recipes for subscribers | 100 recipes | 500 recipes |
| Nutrition & macro tracking | ||
| Weight & goal tracking | ||
| Meal calendar & daily planning | ||
| Shopping lists | ||
| Subscribe to favorite chefs | ||
| Follow & subscribe to chefs | ||
| Like, comment & share posts | ||
| Recipe Publishing | ||
| Publish recipes for subscribers | ||
| Rich recipe editor with photos | ||
| Cost per serving tracking | ||
| Import recipes from URL | ||
| Members-only exclusive recipes | ||
| Cookbooks & Meal Plans | ||
| Create & publish cookbooks | 3 cookbooks | Unlimited |
| Create & publish meal plans | 3 meal plans | Unlimited |
| Multi-week meal plans | ||
| Community & Social | ||
| Community posts & updates | ||
| Polls & community events | ||
| Direct messages with subscribers | ||
| Chef Dashboard | ||
| Custom chef profile page | ||
| Subscriber management | ||
| Revenue & earnings dashboard | ||
| Content performance analytics | ||
| Advanced growth analytics | ||
| AI Features | ||
| AI chat assistant | 500 tokens/mo | 5,000 tokens/mo |
| AI recipe generation | ||
| AI photo studio | ||
| AI content suggestions | ||
| AI Alive Mode (24/7 autonomous) | ||
| Monetization | ||
| Accept subscriber payments | ||
| Set your own subscription price | ||
| Stripe Connect direct payouts | ||
| Revenue fee on payments | 30% | 10% |
| Growth & Visibility | ||
| Featured on Discover page | ||
| Top Chef verified badge | ||
| Priority in search results | ||
| Priority support | ||
| Ready to start? | $9.99/mo | $99.99/mo |
Not a creator? See what's included free for home cooks
Imagine having a professional chef and mixologist at your fingertips — drafting recipes from a single idea, generating studio-quality food photography instantly, and managing your community while you sleep. That's ChefXi AI.
| AI Skill | Cost | Personal ChefChef AI | MixologistTop Chef AI |
|---|---|---|---|
| Discovery & Recommendations | |||
Search recipes Find recipes by ingredient, cuisine, or dietary need | Free | ||
Search chefs Discover chefs by cuisine or style | Free | ||
Recommend recipes Personalized recipe suggestions based on your taste | Free | ||
Recommend chefs Find new chefs to follow based on your preferences | Free | ||
What can I cook? Suggest meals from your subscriptions, preferences & calendar | Free | ||
| Nutrition & Health | |||
Nutrition advice Get personalized nutrition guidance | Free | ||
Analyze diet Review your eating patterns and get suggestions | Free | ||
Meal prep planner Plan efficient batch cooking for the week | Free | ||
| Personal Kitchen | |||
View calendar See your meal calendar and planned meals | Free | ||
Add to calendar Schedule meals on your personal calendar | Free | ||
View nutrition planned See macro breakdown of your planned meals | Free | ||
View nutrition consumed Track what you've actually eaten today | Free | ||
View goals Check progress on weight & nutrition goals | Free | ||
Shopping help Manage and optimize your shopping lists | Free | ||
Create personal recipe AI drafts a recipe for your personal collection | Free | ||
| Content Creation | |||
Create Recipe AI generates a full recipe from a brief description | 6 | ||
Create Mixed Drink AI crafts an original cocktail with brand-specific spirits | 6 | ||
Modify recipe Adjust an existing recipe — scale, swap, simplify | 4 | ||
Generate recipe photo Create professional food photography with AI | 10 | ||
List recipes Browse your recipe library by status and date | 2 | ||
Draft post AI writes a community post in your voice | 4 | ||
Create meal plan Generate a multi-day meal plan for subscribers | 10 | ||
Recipe from video Extract a full recipe from a YouTube video | 10 | ||
Picture to Recipe Snap a photo of any dish and AI identifies ingredients and generates the full recipe | 6 | ||
| Community Management | |||
Comment on post AI replies to community posts as you | 4 | ||
Reply to comments AI responds to recipe and post comments | 4 | ||
Answer questions AI answers subscriber cooking questions | 4 | ||
Auto-reply DMs AI handles common DM questions automatically | 4 | ||
| Analytics & Marketing | |||
Analyze feedback Review comments and ratings for insights | 4 | ||
Suggest improvements Get AI recommendations to improve recipes | 6 | ||
Trending content See what's trending in food content right now | 2 | ||
Web search Research food trends and inspiration from the web | 2 | ||
| Monthly budget | 500 tokens per month | 5,000 tokens per month | |
Home cooks get 5 free AI actions per day. See all free features
Chat is always free. Token-powered skills are consumed from your monthly budget. Unused tokens don't roll over. Token budgets reset on your billing date.
Yes. Upgrade from your Dashboard anytime. When you cancel, benefits continue until the end of your billing period.
Your published recipes move back to your personal collection. Your subscribers retain access until their current period ends. You can resubscribe anytime.
At just $50/month in subscriber revenue you're only paying $9.99 + $15 (30% fee) = $25 total. That's a small price for a full dashboard, AI tools, and payment processing.
Top Chef drops your revenue fee from 30% to just 10%. At ~$500/mo in subscriber revenue, the lower fee saves more than the $99.99 price tag. Plus you get 500 recipes, 5,000 AI tokens, and Discover placement.
AI tokens power all AI features — recipe generation, photo studio, and Alive Mode. Chef gets 500/month, Top Chef gets 5,000/month, renewed automatically.
Subscriber payments are released to your bank account 14 days after each charge. This protects against fraud and chargebacks. Once released, Stripe typically deposits funds within 1-2 business days.
Not yet, but we're exploring yearly plans. For now all plans are billed monthly. Cancel anytime — no contracts.
Join a growing community of chefs sharing their passion and earning on their own terms.
Cancel anytime. Your content stays yours.